Miller Genuine Draft Light 64
Monday, March 24th, 2008
Miller has made over their Miller Genuine Draft Light in an effort to go toe to toe with Michelob Ultra in the low carb beer market. It is a mere 64 calories compared to Michelob Ultra’s 95. I was eager to try this one out.
Miller Genuine Draft Light 64 has a slight corn malt aroma. The pour results in a vigorous head that dissipates to a thin film. The color, as pictured, is a pale yellow. The mouth-feel is very light bodied with an abundance of carbonation. It has a corny sweetness to it, but there are no big “beer forward” attributes. It does, however, have more flavor to it than the watery Michelob Ultra. I think I could drink quite a few of these beers in quick succession and not get tired of the flavor because it is so light.
A friend of mine commented that Miller Genuine Draft Light 64 is “watered down”. I told him that I think they did an incredible job for what they were trying to accomplish in the low carb/calorie category. One suggestion that would not raise the caloric intake is to add a few more hops. The bitters would give it some more dimension instead of being a bit thin on flavor. Even though this beer lacks a bit of beer character, it has its place in the market. It would be perfect ice cold on a hot day and definitely fits the bill if you are looking to drink a refreshing light beer.
This beer is a bargain in terms of price. Genuine Draft is considered “premium” beer, while it’s competitor, Michelob Ultra, is considered “above premium”. A 6-pack of MGD 64 in bottles was $4.99. Recommended!
–Matt Scheerer (of Red-Icculus.com)
This is a value driven website (or blog, whichever you prefer), and as you’ve seen most of what we write consists of product reviews. But I want the The Consumer’s Corner to be more than that; I have three goals. I want to help individuals make more money, save more money, and get the most value possible from every single cent of that money. We’ve been leaning very hard on the ‘value part’ (product reviews), and that will continue to be our largest focus. But I want to offer other advice and information, especially to my young readers, that addresses the other issues that I mentioned.